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Anniston's annual cycling event earns tourism honor, spot on national racing
tour
By Joe Medley
Star Sports Writer
01-11-2006
The Sunny King Criteriums/Cheaha Challenge has made the top 10 tourism
events in Alabama, and it's on the USA Cycling's National Racing Calendar.
The annual Sunny King Criteriums/Cheaha Challenge cycling weekend, held in
Anniston and Piedmont, has been selected as one of Alabama's top 10 tourism
events for 2006.
The event also made USA Cycling's National Racing Calendar. The NRC is a
collection of the top races in the country, including Tour de Georgia and
the newly formed Tour of California.
The King Criteriums/Cheaha Challenge listed ninth on the Alabama list.
Alabama Speed Week in Birmingham and Talladega tops the list compiled by the
Alabama Bureau of Tourism & Travel, followed by the Red Snapper World
Championship in Orange Beach and the Regions Champions Tour Event in Hoover.
Bellingrath Gardens Chrysanthemums Extravaganza in Mobile ranks fourth,
followed by Rogersville's Eagle Weekend, Huntsville's Big Spring Jam, the
Outdoor Alabama Expo, the exhibition "Mummy: The Inside Story" at the Gulf
Coast Exploreum in Mobile, the Sunny King Criterium/Cheaha Challenge and the
Southern Wildlife Festival in Decatur.
The Alabama Bureau of Tourism & Travel staff selected the 10 from 1,300
events listed in the 2005 Alabama Calendar of Events, said director Lee
Sentell. King Criteriums/Cheaha Challenge organizer Mike Poe said he was
"surprised" that the even made the top 10.
"I'm glad," he said. "I think it's good for a different kind of sport like
cycling to start getting more in the mainstream, and I think it's good for
the area to be recognized in a positive way."
The USA Cycling Calendar is limited to 44 events in 22 states. Other events
were bumped this year, making room for the King Criteriums/Cheaha Challenge.
"We were real excited about that (making the calendar)," Poe said. "We had
applied for a couple or three years and not been selected. This year, we
were selected.
"That's real significant, because it puts us as kind of a national event and
on kind of a national radar screen, and so we're automatically on a lot of
calendars and things like that."
This year's criteriums will be held May 6 in downtown Anniston, and the
Cheaha Challenge will start on the morning of May 7 at the Piedmont Civic
Center.
The criteriums especially have drawn elite cyclists and teams preparing for
the Tour de Georgia the following week. This year, the criteriums will fall
after the Tour de Georgia, but making USA Cycling's calendar made the
criteriums a points event.
Poe said the promotion in status will help to draw more elite teams and
cyclists.
"These teams are trying to race for points, so they're trying to hit all of
the NRC events they can," he said. "We'll automatically be on their
schedules.
"What's also good is the scheduling of our race is in a string of other
criterium races in Georgia and South Carolina, so there are going to be six
races in seven days, and ours will be one of them. These people can skip
from race to race."
Growth in the criteriums and activities surround them has prompted
organizers to establish the Noble Street Festival, which will include the
criteriums, Red Diamond Restaurant Tour, Noble Street Music Festival and the
Peddling Art Show.
Red Diamond was added as a sponsor for the restaurant tour this year. The
event was known as A Taste of Noble.
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